VEET

Strengthening the brand position of Veet as a modern beauty brand by introducing Dermaplaning - skin care benefits on top of hair removal. Development of Dermaplaning starter kit offering consumers the perfect combination of gentleness and precision, and clearly communicating the product benefit with hero key visual and oil droplet. Reflecting premium look and feel and gaining high shelf impact through the use of printed holographic board and silver foil to give certain areas on pack real shelf stand out and pop. Whilst staying true to the brands equities and colour palette. Packaging design